leafjoy®
bring nature inside
help your customers discover their green thumb
We surveyed thousands of people to find out what makes them hesitate to buy a houseplant.
More than half said they don’t know how to help a plant thrive in their home.
And no wonder – most houseplant tags give no indication of what the plant needs to flourish.
Many plants come with no tags at all.
shoppers can easily find the right leafjoy® for any space


premium genetics: start healthy to stay healthy
Draw buyers in with lush displays of thriving foliage. Our robust varieties benefit from strong genetics you won’t find anywhere else.Â
Each plant is virus indexed and grown inside our state-of-the-art greenhouse, so it arrives at your door healthy and free of pests and disease.
designed for independent retailers
As a small business ourselves, we care about the success of independent retailers. We’ve made it as easy as we can for independent garden centers to order, merchandise and sell leafjoy® plants.
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low-volume shipping
Order amounts from a single pallet to a full truckload. The minimum order is just 10 cases.
Each pallet can include any combination of cases. Customize the varieties within each case to build your garden center’s perfect inventory mix.
include unique genetic varieties for higher margins
a modified tag alerts customers this is something special.
a modified tag and collector's medallion to stand out on your display tables.
marketing support from Proven WinnersÂ
leafjoy® retailers enjoy the massive reach of Proven Winners marketing solutions.- Nationwide advertising
- Strong social media presence
- Ready-made signage and marketing materials
- Staff education and training
LOW VOLUME, FAST, AND RELIABLE SHIPPING AVAILABLE!
Our convenient location near major shipping lanes in Virginia allows leafjoy plants to get to your garden center quickly, with no need to fill an entire truck!
Feeling Flirty™
Tradescantia
New breeding, more compact, & more colorful than ‘Nanouk’.