live plants grocery shoppers can't resist
Turn your grocery’s floral department into a high-margin destination with low-maintenance houseplants that double as irresistible impulse buys.
Eye-catching displays grab shoppers’ attention, and clear care instructions make them feel good about adding a plant to their cart.
leafjoy’s® big, easy-to-read care tags provide grocery consumers with confidence when purchasing a houseplant at the grocery store.
add leafjoy to your grocery's floral department
For additional information contact:
ROBERT HALKSWORTH
National Sales Manager – Grocery
rhalksworth@theplantcompany.com
T: 540-328-1798 | C: 785-221-1308
what leafjoy offers grocery retailers
- Hardy, low-maintenance houseplants have lower shrink and higher margins than cut flowers.
- leafjoy® brings healthy plants with strong genes right to your shelves in retail-ready packaging.
- Flexible ordering and reliable shipping create a hassle-free buying experience.
- Distinctive looks and confidence-boosting care tags drive impulse buys.
- Available merchandising, POP, and marketing support make leafjoy® easy to display and sell.
display perfect gifts with custom packaging
Drive extra revenue with seasonal leafjoy® displays around high-traffic holidays.
Custom containers and enhancements remind grocery shoppers that plants make great gifts, driving impulse sales around Mother’s Day, Valentine’s Day, Administrative Professionals’ Day and more.
drive impulse buys with eye-catching styles
Houseplants may not be on your customers’ shopping lists, but will be in their carts. leafjoy’s® beautiful plants and unique containers turn quick grocery runs into spontaneous sales.
These aren’t the same ho-hum varieties shoppers have seen in big box stores. We work with some of the world’s top plant breeders to introduce unique new houseplants that are hard to find.
make a big impact in a small space
- Make the floral department a destination.
- Compact leafjoy® displays catch shoppers’ attention with custom POP signage and shippers that make the most of limited space.
- leafjoy® plants arrive retail ready, with no extra store labor required. Just unpack, display, and sell.
get marketing support from Proven Winners
- Proven Winners marketing drives more than 14 billion impressions a year.
- The plant lovers who shop in your store have watched their favorite content creators admire leafjoy® plants.
- They have seen leafjoy® mentioned in ads and on social media.
- When they see the leafjoy® and Proven Winners labels on your POP, recognition will be instant.
featured by content creators including
